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A recruitment agency rewriting the rules.

No Sunday Blues is taking over the recruitment space with decades of experience and zero tolerance for BS. This is an agency that feels more like your coolest, most connected friend than a corporate middleman. Founded by three total powerhouses, No Sunday Blues was built to do things differently – to connect people with purpose, not just jobs. They came to us with a big dream and even bigger energy: to create a brand that felt unapologetically bold, deeply human, and impossible to ignore.

From our very first chat, we knew this project would be special. The chemistry was instant. They had the story, the values, the guts—we brought the brand world to match. Together, we built a full visual and verbal identity system that made their personality shine across every single touchpoint.

Scope: Branding I Website Design I Merch

This visual identity had one job: match the energy. We built a bold, playful design system that isn’t afraid to speak up (or swear a little). Custom animations brought personality to the interface. Tongue-in-cheek headlines and call-to-actions flipped the usual recruitment lingo on its head. And the merch? Let’s just say, people actually want to wear it.

We treated every brand moment as a chance to make someone smile, relate, or feel seen. Whether you’re a candidate, a client, or just stalking the Insta—No Sunday Blues doesn’t fade into the scroll.

A Website with a Pulse
Websites need to do more than just look good, they have to work hard. We designed an experience that was intuitive, engaging, and made for the scroll-happy user. Clean navigation, clear messaging, and movement in all the right places. Every page was built to convert, but nothing about it feels corporate or cold.

We ditched the generic and dialled up the charm… the site feels alive. Like the brand, it talks straight, gets to the point, and makes you want to have over your recruitment in a heartbeat.

Bragging Rights

“April and the whole team at Boast were nothing short of incredible! We met with a number of agencies to help us and the moment we chatted to April we knew she got us, the who, the values, and the why behind what we wanted to create. She was so easy and attentive to work with, worked to deadlines, came up with the COOLEST web design and branding for us. The amount of people since we launched asking “who did your branding, it’s amazing” has been off the charts! We can’t thank the whole team enough.”

– Charlotte Flood, Co-Founder